How to Create a Strong Personal Brand

Having a brand used to be the preserve of large commercial organisations who would shower advertising agencies with money to lift their profile, usually through repetition and saturation marketing. (more…)

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10 Rules for Responding to Key Selection Criteria

For an employer faced with hundreds of job applications, one of the easiest ways to weed out unlikely candidates – and discover possible stars - is by using key selection criteria. In plain English, this is the company’s way of checking that you have the skills and experience to do the job. The selection criteria is usually a list of requirements, either in the job advertisement itself or on a downloadable document. You might be asked specific questions about how you fit these requirements, or just to respond to the list in general. (more…)

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30 Career Experts You Should be Following on Twitter

In our digital world, building a successful online profile is one of the most important steps you can take to equip yourself with the tools you need to network effectively. And when you’ve finished creating your online profile, you shouldn’t leave it at that - you need to engage with other people in the online world to get yourself seen and heard by the right people. As you build an online persona, make sure to follow the profiles of others who are sharing news, tips and information that could be beneficial for your career. (more…)

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10 Signs It’s Time You Made a Career Change

We’ve all had that daydream where you jump up on top of your work desk, yell out loud, throw important papers in the air, then dance your way out of the office and into the sunset. These daydreams may be especially frequent when Phil from accounts nags you as you’re leaving for lunch or Mary in HR looks down on you each time you raise an OHS issue. But, there are times when these thoughts are actually a huge red flag that perhaps you really should be leaving your current role and looking for a new job. Here are some signs that you’re more than just frustrated in your role - you’re ready for a career change. (more…)

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Win an Apple iWatch from Profilr ($799 value)


Anyone who completes their profile to 75% on the Profilr site and is set to 'Active' will go into the running for a free Apple iWatch - 38mm Stainless Steel Case with Black Sport Band. Creating a profile is FREE. (more…)

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10 Ways to Stand Out in a Competitive Job Market

Are you trying to take the ‘next step’ in your career and finding that you’re just not getting interviews for the positions you are applying for? Or maybe you’re just starting out, desperately seeking that elusive first break in your chosen field? (more…)

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Making Your Online Profile Work For You

Make no mistake; these days a person’s digital presence plays an incredibly important role in securing a job. Have a go at searching your name online and see what you find - because that is what a potential employer is likely to do. Does a Googleenquiry turn up impressive evidence of your experience, achievements and tenacity or just an out of date resume and a few pictures of you holding a beer at social events? (more…)

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